In this week's edition we reveal whether or not giveaways can boost opt-in rates, the $100 link building challenge, what a great checkout page needs to drive sales and more...

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The first time I ever used a "real incentive" to bribe subscribers onto my list was a couple of years back.

I had stumbled upon some tickets to an upcoming workshop being offered by a popular bestselling author. It was going to be a busy week for me and I realized that I wasn't going to be able to go to the event.

"Why not run a give-away contest on the blog?" was the idea that popped into my head.

So I did.

And my list size exploded.

And since the event was in a niche I was already working in, these new subscribers were a perfect match for my business at the time.

So maybe it's time for you to run a giveaway on your site.

You may be thinking that it's gonna be a complete waste of time and money.

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In this week's edition we reveal ways to use email remarketing to send your conversion rates through the roof, we do some email marketing myth busting, learn how to boost conversions by 181% with a simple tweak to how you approach your copy and more...

We've got two bonus news pieces for you this week as well. Why? Well, to quote Dr. Suess, "The more that you read, the more things you will know. The more that you learn, the more places you'll go." and we want you to go far with your online marketing.

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There's an art and science to creating high converting landing pages.

Every marketer out there has their own secret formula.

Some people use long form sales letters. Some use short. Some use video. Some don't use video at all. Some people create side-scrolling sales pages and some marketers let users scroll through pages and pages of info.

What we've learned over the years is that you have to find out what works best for YOU.

With that being said...

The nice people over at Quicksprout believe they've unlocked the secret to creating a high converting landing page. And they've distilled that wisdom into an informative infographic that you'll find below. Here's their 9 fundamental elements of a high converting landing page:

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You have to have a pretty thick skin in this business. Every day there's someone out there proclaiming from the mountaintop that "Email Marketing is Dead!" and that (insert shiny new platform/tool) reigns supreme.

As an email marketer you just keep chugging along. You know and have seen the ROI of email marketing as an awesome multi-purpose communications channel.

Email Marketing = The silent workhorse of online marketing.

Every so often someone does come along to help do some mythbusting for you. Like Alchemy Worxs and their latest infographic, "7 Myths of Email Marketing" which is below.

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I don't know about you but I love pouring over the latest industry stats. Seeing if there's some hidden gem of an idea buried deep within the numbers, stats and graphs.

But the key thing that I need to remind myself each and every time is "What's the one key idea or insight that I can take action on right now?"

And in this latest infographic from the nice people over at Optimind Technology we're given boatloads of juicy info that we can tease out and weave into our own marketing mix.

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Lots of cool email and internet marketing new pieces this week (including the release of our Campaign Reports Geodata service). We hope that this information will help you turbocharge your online marketing results.

In this week's edition you'll discover a rebel tactic to growing your email list, how to actually use facebook to meet your business goals, get some great email marketing stats and more.

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Busting out stats at any type of meeting makes you look like a rock star. I quells arguements and tips the scales in your favour each and every time.

So whether you're looking to push forward a new email marketing strategy or you want to stay on top of your email marketing game, you'll love these Email Marketing Best Practices stats.

The kind Canadian folks (Yay Canada!) over at Prestige Marketing put them together. It's a pretty cool infographic that drives home key email marketing stats and best practices so you can make your next campaign shine.

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In this week's edition of the MyBizMailer Marketing Minute we've got some fun and interesting news pieces.

You'll get a behind the scenes real world look at Google Glass and the future of advertising, Gmail's New Tabs are still getting talked about but this team it's Google who's doing the talking, we played around with a funky cool email subject line generator that we know you'll love and more.

We've even worked in a creative brain break for you featuring this year's funniest talking ad animals Kim & Carl.

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The nice people over at Sikich have been kind enough to put together a snazzy infographic sharing 10 easy ways to boost your email open rates.

10 Easy Ways to Boost Your Email Open Rates

1) Use a clean list of TARGETED, opted-in recipients (a person who is willing to go through the double-opt-in process is probably pretty interested in hearing wat you have to say)

2) Send from a REAL PERSON that recipients can reply to (nothing is more impersonal than seeing donotreply@oursuperawesomebiz.com in the from field of a newsletter)

3) Write a killer SUBJECT LINE (64% of people say they open an email because of the subject line)

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