General

Mother's Day Subject Lines

Date:
03 Apr 2014
Views:
7637
Comments:
0
Category:
General
Author:
Ian Marshall

Mother's Day Subject Lines

Wow – this year has been flying by.

And that means Mother’s Day is fast approaching. To make things a little bit easier for you we put together 10 Copy & Paste Mother's Day Subject Lines that you can use right now in your email marketing campaigns.

Cut and paste them. Tweak them for your business or use them as inspiration to come up with your own.Continue Reading

Ugly Emails - Should They Be A Part of Your Marketing Mix?

Date:
11 Mar 2014
Views:
2246
Comments:
0
Category:
General
Author:
Ian Marshall

Ugly Emails

The internet can be one giant rabbit hole. Whisking you away to mystical and magical places.

You innocently go check out a link from an email and the next thing you know you’ve visited a thousand websites, clicked on a million links, watched some videos and end discovering a hidden gem amidst all the rubbish.

That’s how I ended up stumbling upon this little gem:

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Email Marketing is Like Jason Bourne

Date:
09 Jan 2014
Views:
2080
Comments:
0
Category:
General
Author:
Ian Marshall

7 Email Marketing Resolutions for an Awesome Year

Date:
08 Jan 2014
Views:
2623
Comments:
0
Category:
General
Author:
Ian Marshall

7 Email Marketing Resolutions for an Awesome Year 

Email marketing still has an awesome ROI (even though people keep saying it's dead - it's like Jason Bourne). And we wanted to share with you 7 key ideas that'll make 2014 your best year yet!

 Continue Reading

Westjet - Masters of Holiday Marketing

Date:
11 Dec 2013
Views:
2019
Comments:
0
Category:
General
Author:
Ian Marshall

Westjet - made me a little misty eyed with this piece. 

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30 Copy and Paste Holiday Subject Lines

Date:
02 Dec 2013
Views:
2973
Comments:
0
Category:
General
Author:
Ian Marshall

30 copy and paste xmas holiday subject lines

Subject line writing is a hybrid art. And as the next month will be bordering on time starved madness for most marketers we wanted to do something to help make this holiday season and little less stressful for you.

That's why we came up with and put together these 30 done for you holiday subject lines that you can use right now.

Cut and paste them. Tweak them for your business or use them as inspiration to come up with your own.

Continue Reading

Is email marketing or twitter more effective to reach potential users?

Date:
18 Oct 2013
Views:
1956
Comments:
0
Category:
General
Author:
Ian Marshall

Email Marketing vs Twitter

I was buzzing around Quora recently when we came across this question:

Is email marketing or twitter more effective to reach potential users?

And well - we couldn't resist chiming in with our insights.

But when I looked at the question, the "Actual" question and the real issue that this individual was really bumping up against I knew that this wasn't going to be a battle of which marketing channel has the best ROI. The topic turned out to be a problem a lot of businesses face each and every day.

So below I've tweaked and expanded on my take.

It's an important topic. One that I even addressed in a Q&A session at an internet marketing event I was a featured panelist at. Especially with all the buzz and hype revolving around social media marketing over the last few years. 

So here goes...

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What We Can Learn From Levi's Email Marketing

Date:
12 Sep 2013
Views:
2230
Comments:
0
Category:
General
Author:
Ian Marshall

Levi's email marketing campaign

The minute I saw this email campaign from Levi's I loved it. And I knew I wanted to share it with the MyBizMailer community.

There's an openess, intrigue and a curiosity that's evoked from the blues and care free attitude of the girl in the picture.

Everything from the colour chosen to the angle panels gently and gracefully draw the eye along on a journey.

Continue Reading

5 Ways Email Marketing Boosts the Bottom Line

Date:
17 Jun 2013
Views:
1690
Comments:
0
Category:
General
Author:
Ian Marshall

Email Marketing Boosts the Bottom Line

In today’s business world, Email marketing is one of the most powerful and most efficient ways to let your customers know about your small, medium or large business.

Email marketing is simple to use, right on-target, and highly effective. With the power of email marketing, businesses are not obligated to use other marketing tools, such as print advertising, or direct mail, which often take forever to deliver. With email marketing like MyBizMailer.com  you can send thousands of emails in minute’s right from the comfort of your home.

With the recent advancement and diversification in online marketing strategies, some might think that email marketing is an artifact of the past. But, at the end of the day your results will show you a different story. Not only is email marketing an inexpensive alternative to other forms of direct marketing, but the ROI is also exceptionally high, giving marketers the best of both worlds!

Below are five reasons to why you should choose email marketing. Continue Reading