Westjet - made me a little misty eyed with this piece.
I've never flown with them before, haven't had any interest in their brand, and they weren't even on my radar at all.
This smart and heart warming piece has changed all that.
The MyBizMailer Team
P.S. In a holiday mood? Check out "30 Copy & Paste Holiday Subject Lines" that you can use right now in your next email marketing campaign.