May, 2014

Father's Day Subject Lines

Date:
28 May 2014
Views:
17732
Comments:
0
Category:
Best Practices
Author:
Ian Marshall

Father's Day Subject Lines

I know I said it before but I'm gonna say it again - this year is flying by.

Luckily I had a helpful friend remind me that Father's Day is fast approaching.

And with that in mind we wanted to make your Father's Day email marketing that much easier.

So below you'll find 15 father's day subject lines that you can use (or tweak) for your next email marketing campaign.

Continue Reading

Email Marketing Message Length

Date:
21 May 2014
Views:
14746
Comments:
0
Category:
Best Practices
Author:
Ian Marshall

Email marketing message length

1135 words – that’s how long the email was.

That’s 4 pages of text (I know because I copied and pasted the email into Word to find out).

And the first link didn’t show up until around page three.

It’s tough trying to get your message across succinctly. Even with the popularity of twitter that forces you into 140 character constraints we still have a tough time getting to the point.

Which makes me guess that you’re asking, "So what’s the perfect email marketing message length then?"

Continue Reading

Toyota, Anthony Robbins and Psychologists all agree about this tactic

Date:
14 May 2014
Views:
15378
Comments:
0
Category:
Best Practices
Author:
Ian Marshall

Tiny Tweaks for BIG email marketing results

There’s a romantic view that HUGE sweeping changes will dramatically and magically save the day.

But the truth is, that it’s usually a dedication to small daily improvements over time that lead to stunning results.

Continue Reading

Storyselling & Email Marketing

Date:
07 May 2014
Views:
12110
Comments:
0
Category:
Best Practices
Author:
Ian Marshall

Storyselling

Charlie was frustrated and tired. He’d been racking his brain for over month trying to come up with something to send out to his subscribers. He didn’t want it to be boring. He wanted to connect with his readers in a meaningful way. But he sat there staring at our Drag & Drop Editor waiting for inspiration to stike.

Fortunately for Charlie he gave us a call and we told him about Storyselling.

Continue Reading