The internet can be one giant rabbit hole. Whisking you away to mystical and magical places.

You innocently go check out a link from an email and the next thing you know you’ve visited a thousand websites, clicked on a million links, watched some videos and end discovering a hidden gem amidst all the rubbish.

That’s how I ended up stumbling upon this little gem:

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Email marketing still has an awesome ROI (even though people keep saying it's dead - it's like Jason Bourne). And we wanted to share with you 7 key ideas that'll make 2014 your best year yet!

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We're excited to let you know that the new WYSIWYG (What You See Is What You Get) Editor has now been released.

This new editor is easy to use, fast and has tons of great features.

If you can navigate your way around Microsoft Word you'll be able to create email marketing campaigns in a snap.

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We’re so excited to announce that the new drag and drop editor is now live.

Hi there,

It's finally here - The New Drag & Drop Editor! You will literally be able to become an email marketing machine practically overnight.

* No more fussing with code
* No need for professional designers

It's super-easy to build and send your email marketing campaigns and newsletters right now.
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I recently signed up to The Gap's newsletter to see how they're handling their email marketing.

I "Officially" opted into their list on Friday September 13th.

Things started off well but as we moved into the next week a different type of picture emerged.

By the time Friday the 20th hit (one week later) I was already burnt out from the amount of messages they had sent me.

Here's a look at my inbox...

They started off strong. Welcoming me to their mailing list. The email looked good (you can see it below). They gave me a discount for becoming a subscriber and I could use it right away. I even liked their "Free Shipping" callout in the top right corner of their message.

I was pleasantly surprised. Things were off to a good start. 

But that quickly changed to dread and overwhelm...

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The minute I saw this email campaign from Levi's I loved it. And I knew I wanted to share it with the MyBizMailer community.

There's an openess, intrigue and a curiosity that's evoked from the blues and care free attitude of the girl in the picture.

Everything from the colour chosen to the angle panels gently and gracefully draw the eye along on a journey.

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